Selected Work
A selection of product work focused on clarity, experimentation, and measurable business impact.
Offer Page Basket – Verivox
A conversion-focused basket redesign that brought structure, persistent guidance, and clearer tariff context to one of the highest-friction steps in the broadband funnel.
Filling the Info Gap – Verivox
A multi-touchpoint initiative that reduced decision anxiety through clearer router guidance and contextual FAQs across the broadband journey.
A hypothesis-led product approach
I often work on products where users face uncertainty before they can act. My role is to turn that ambiguity into testable hypotheses, iterate on solutions, measure what changes user behavior, and expand the approaches that deliver measurable business results.
Automation and AI tools that improve decision speed
Check24 Price Scraper
Competitive monitoring automation that saved team hours and enabled faster pricing reactions.
Experiment Memory Agent
AI assistant that turns scattered A/B testing history into reusable product decision intelligence.